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SG50
JEM® SHOPPING MALL
JEM, in collaboration with Care Positioning System (CPS), showcases 50 inspiring stories of our local heroes.
THE IDEA
Jem, in collaboration with Care Positioning System (CPS), showcases 50 inspiring stories of our local heroes.
With that in mind, the idea was to celebrate the rich diversity of cultures, religions and heritages in Singapore.
/ Additional Credits /
Creative Director
Sin Poh Poh
Art Director & Illustrator
Eva Chin
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